Friday, September 9, 2011

Texas bound next week for ITEXPO West 2011

The unofficial start of fall means the show and event circuit is kicking into high gear. My September is filling up with conferences and meetings here in PA and around the country.

And a new one I'll be hitting next week is ITEXPO West 2011 in Austin, Texas.

If you're not familiar with ITEXPO West, it's one of the largest and longest-running communications and technology conferences in the U.S.

Thousands of attendees come every year to learn about and discuss the latest trends, issues, and technologies in telecom, wireless, mobile, and unified communications.

This year's line up is stacked with 200 exhibitors; keynotes from leaders at Polycom, Cisco, IBM, and other major companies; and dozens of tracks, sessions, and workshops.

I'll be joining three other panelists bright and early at 9 a.m. on Thursday, Sept. 15 to discuss "Innovation for Real-Time Business Collaboration," which is part of the Business Collaboration track. Here's the synopsis of the discussion.
Call it anarchy or call it progress. Regardless, customers -- both internal and external -- are demanding the same ubiquity, ease of use, and anywhere, anytime, any-device functionality from their day-to-day collaborative tools that they've come to expect from their social media providers. For those responsible for enterprise-wide collaboration, the headaches are apparent: security concerns, the need for architecture provisioning and management, the requirement that myriad devices and platforms be accommodated. Equally apparent are the benefits: collaborative architectures that are both borderless and validated; that are scalable from end to end; that are business-focused, and -- most importantly -- result in a more agile, more responsive, more innovative enterprise.
The incredible pace of technology evolution has delivered an entirely new generation of contextual collaboration tools, but the key to business success is understanding their benefits, how to integrate them into the business environment, and how to induce buy-in from end users -- in other words, knowing how to leverage all these advancements to achieve true collaboration.
This session will discuss the latest generation of collaboration tools available to businesses today, their benefits, use cases, and integration into existing infrastructures and business models, including desktop solutions as well as mobile alternatives. At the end of the session, attendees will understand how to build a comprehensive collaboration strategy for their businesses to create a real, unified, communications experience.
Joining me will be Mark Castleman, CEO, PBX Central; Michal Cohen, Product Evangelist,; and Theresa M. Szczurek, Ph.D., co-founder and CEO, Radish Systems. Moderating will be David H. Yedwab, Founding Partner, Market Strategy & Analytics Partners.

If you're planning to attend ITEXPO West, I hope you'll join us for our discussion. I think with our brains combined, we'll get a thought-provoking dialogue going about the latest thinking on collaboration and new approaches for tying together organizational departments -- like trainers, knowledge workers, and IT -- to create a collaborative culture that fosters innovation and improves business efficiency.

I'm looking forward to talking with my fellow panelists on this, as well as hearing what attendees have to say. So if you're in the audience, don't be shy to throw your hat in the ring or grab me after the discussion to chat!

If you haven't registered yet for ITEXPO West, you can still do so online. Hope to see you there!

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