Thursday, January 21, 2010

LIFE SCIENCES 2010 event helps poke through the virtual worlds bubble

Koreen Olbrish, CEO of Tandem Learning (a ProtonMedia partner) and a virtual world advocate, made a good point on her blog on Monday. She talks about trying to evangelize virtual worlds outside of our own industry bubble. There's a lot of preaching to the choir, which just creates an echo chamber of VW advocates.

I think this ties in nicely with what we did Tuesday at our LIFE SCIENCES 2010 event. Looking around the room, there were a lot of faces we recognized from being "in the bubble" for several years. But there were many more faces we didn't recognize -- a sure sign we're poking through that bubble of ours.

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