Thursday, October 15, 2009

Nokia's interest in virtual worlds driven by consumer demand?

You might have heard that Nokia is looking to invest in gaming and virtual worlds, among a couple other verticals. More details are covered in the Digits blog on WSJ. I found the news interesting. And not because virtual worlds are not essential to unified communications -- they are. Like I wrote in my comment on the article, while Nokia is clearly interested in the wireless/mobile aspects of virtual worlds, I suspect that their interest may be more consumer driven. From our standpoint, virtual worlds provide the most value at the enterprise level, helping businesses with their collaboration problems.

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